Analytics engineering · business intelligence

Ray Saberi

Analytics Engineer / BI Developer / Data Analytics

Turning complex data into reliable analytics products — from SQL modeling and validation to production dashboards and automation.

View my work ↓Contact me ↗

01 / ABOUT

I bridge the gap between raw data and confident decisions.

My work spans the full analytics lifecycle—translating business needs into trusted data models, intuitive dashboards, and repeatable workflows.

I combine analytical investigation with production-minded delivery. That means asking the right questions, validating every assumption, and building products that stakeholders can understand and rely on.

Business requirements→Data investigation→SQL & modeling→Validation→Visualization→Deployment→Automation

02 / EXPERIENCE

Building analytics that hold up in production.

FEB 2024 — PRESENTLondon, Ontario

Pulse Infoframe Inc.

Analytics Engineer / BI & Visualization Lead

Build and own production analytics solutions for complex healthcare and patient-registry environments, working across the full analytics lifecycle from data investigation and SQL modeling through validation, visualization, deployment, and automation.

  • Design and maintain analytical data models and transformation logic supporting production analytics and reporting.
  • Investigate complex data-quality issues, edge cases, source-data behavior, and business rules to ensure analytical outputs are reliable.
  • Design, develop, and maintain production Tableau dashboards for registry monitoring, clinical analytics, operational reporting, and stakeholder decision support.
  • Lead modernization of legacy BI experiences through consistent dashboard architecture, KPI patterns, visualization standards, and reusable enterprise design systems.
  • Translate business and stakeholder requirements into analytical logic, KPIs, dashboards, and production-ready analytics solutions.
  • Extend analytics beyond dashboards using Python, Tableau Server, REST APIs, and automation for reporting and analytics administration workflows.
  • Work with Git/Bitbucket and version-controlled development practices for analytics assets.
  • Collaborate with data engineering, business teams, management, and stakeholders to move analytics solutions from investigation through validation and production.
SQLPythonTableauAWS RedshiftREST APIsGitBitbucket
MAY 2023 — FEB 2024Remote

WITT

Data Analyst

Worked across Python, SQL, analytical modeling, and reporting automation to transform operational and survey data into actionable business insights.

  • Applied Python-based analytical workflows to survey and operational data.
  • Used NLP techniques to identify sentiment, themes, and patterns in textual survey responses.
  • Developed predictive and analytical models using Python data-science libraries.
  • Automated recurring reporting workflows using Python and Pandas.
  • Performed SQL analysis and ad-hoc investigation to support evolving business and product questions.
PythonSQLPandasNLPMachine Learning
OCT 2022 — MAY 2023Remote

Manulife / John Hancock

Data Analyst

Focused on data validation, transformation, and reporting reliability using Python, SQL, and cloud-based analytical data.

  • Developed automated data-validation workflows using Python and SQL.
  • Restructured and transformed analytical datasets for downstream reporting.
  • Built reusable ETL and validation processes to reduce repetitive manual data preparation.
PythonSQLAWS RedshiftETLData Validation
SEP 2020 — SEP 2022Montreal, Quebec

Moose Knuckles Canada

Data Analyst

Delivered business intelligence and operational analytics across sales, inventory, and organizational reporting.

  • Developed Power BI dashboards supporting business decision-making.
  • Used SQL and analytical workflows to investigate sales and inventory performance.
  • Worked with stakeholders to establish more consistent KPIs and reporting definitions.
Power BISQLExcelVBAKPI Design
MAR 2017 — MAR 2020Montreal, Quebec

Lamour Group & Terramar Sports

Compliance & Quality Analyst

Applied data analysis, reporting, and process-improvement techniques within compliance and quality operations, establishing the foundation for later work in data analytics and business intelligence.

ExcelData AnalysisReportingData Quality

03 / EXPERTISE

What I do.

Technical depth, business context, and thoughtful delivery—working together.

01
⌁

Analytics Engineering

SQL modeling, transformation, validation, and analytical data structures built for trust and reuse.

02
▥

Business Intelligence

Production Tableau dashboards, KPI design, and decision-support analytics grounded in real needs.

03
⌁

Data Visualization

Enterprise visualization systems and dashboard UX that make complex information clear.

04
↻

Analytics Automation

Python, REST APIs, Tableau Server automation, and repeatable reporting workflows.

04 / HOW I WORK

From ambiguity to a reliable analytics product.

  1. 01Business
    Problem
  2. 02Data
    Investigation
  3. 03Modeling
  4. 04Validation
  5. 05Visualization
  6. 06Deploy &
    Automate

05 / TECHNOLOGY

Tools of the trade.

A focused stack for modeling, communicating, and operationalizing analytics.

SQLQUERY & MODELPythonAUTOMATETableauVISUALIZEAWSCLOUDRedshiftWAREHOUSEGitVERSIONBitbucketCOLLABORATEREST APIsINTEGRATE

06 / SELECTED WORK

Featured projects.

Sanitized case studies representing the systems, problems, and capabilities behind my work.

RETAIL / PERFORMANCE

PROJECT 02 · POWER BI + SQL

Retail Performance & Commercial Analytics

Interactive business intelligence for sales, product, location and performance monitoring.

  • Power BI
  • SQL
  • Commercial Analytics
  • KPI Design
CASE STUDY COMING LATER
WORKFLOW / AUTOMATION
→→

PROJECT 03

Analytics & Reporting Automation

Automation of analytics administration and reporting workflows using Python, REST APIs and Tableau Server.

  • Python
  • REST APIs
  • Tableau Server
  • Automation
CASE STUDY COMING LATER
DATA / QUALITY

PROJECT 04

Analytics Data Modeling & Quality Engineering

Modeling, validation and investigation of complex analytical data, business rules, missingness and edge cases.

  • SQL
  • Data Modeling
  • AWS Redshift
  • Python
  • Data Quality
CASE STUDY COMING LATER

07 / CONTACT

Let’s build something
clear and reliable.

Interested in working together or discussing analytics engineering, BI, and data products?

Connect on LinkedIn ↗
LinkedIn ↗Professional profileEmailEmail address pending